Five accounts, the real numbers, and the ones that are not flattering — taken straight from my client KPI tracking.
Five client accounts, with the totals taken straight from my KPI tracking rather than rounded up for a website. Company names are shortened at my clients' request, and I publish headline totals rather than each account's month-by-month reporting — that belongs to them, not to my marketing. The accounts with unflattering ratios are here alongside the good ones.
House investor · longest-running account · 28 months
The account I have run longest, live since October 2023. It began small and settled into roughly 100,000 messages a month, sustained for over two years. This is also the hardest-working account on the page: it operates in competitive house markets where owners have been texted by every investor in the metro, so it needs far more messages per lead than the land accounts below. I am showing it precisely because of that.
Land investor · efficiency outlier · 23 months
The most efficient account I run, and not because the campaigns are cleverer. Land owners receive a fraction of the investor marketing homeowners do, so the same message lands on a far less saturated audience. It has produced more seller leads than every other account on this page combined, from roughly half the volume of the Abode account.
Land investor · scaled through year one · 13 months
Started in September 2025 at modest volume and grew steadily through its first year rather than opening at full throttle. That ramp is deliberate: numbers need to warm, templates need testing against the actual list, and the acquisitions side needs time to build the habit of working replies daily. Accounts launched at maximum volume usually produce a spike and then a stall.
House investor · high volume, newer account · 7 months
A house-buying account running high volume since March 2026. Seven months is long enough to prove the channel carries and not long enough to call it a track record, which is why it sits here with its real numbers rather than being left out. Like the Abode account, it works a saturated house market and the ratio reflects that.
House investor · shortest run on this page · 5 months
The smallest and shortest-running account here, live from February to July 2026. I have included it because a page showing only large, mature accounts tells you nothing about what the first few months actually look like. This one performed well early and at modest volume.
These figures come from my own client campaigns and are shared to show how the maths works, not as a promise or a typical result. Your cost per lead and results will depend on your market, list quality, offer, budget, how fast replies are answered and current platform pricing.
Leads, not closed deals. I run marketing; whether a lead becomes a contract depends on your acquisitions process, your offers and your follow-up speed — none of which I control. Any marketer showing closing rates as their own metric is claiming credit for your negotiation.
They also do not show each account's full reporting. The figures above are lifetime totals across the months each campaign was actually running; paused months are excluded rather than counted as zeros. I deliberately stop short of publishing my clients' month-by-month performance — if you become a client, I would not publish yours either.
Tell me your market and list size and I will give you an honest projection before you spend anything.